The sales concentration provides an opportunity for RBS students (all majors except marketing) to obtain the essential knowledge and skills required to begin professional careers in sales. Sales representatives provide value for their business customers by satisfying needs and solving customer problems. In order to accomplish this, sales representatives develop strong relationships with their customers that are built on trust, cooperation, commitment, and information. These representatives may sell consumer goods and services, industrial products, business goods and services, and health care products and services.
Concentration Requirements (9 credits total)
Required Courses (6 credits)
Students are required to take the following two courses:
Sales Management 33:630:401 (3)
Business to Business Marketing 33:630:370 (3)
Elective Courses (3 credits)
Students can choose one of the following courses as an elective:
Consumer Behavior 33:630:374 (3)
Retail Marketing 33:630:368 (3)
Negotiations 33:620:350 (3)
International Marketing 33:630:371 (3)
New Product Planning 33:630:369 (3)
You cannot 'double count' or
overlap any courses between RBS-NB majors and RBS-NB concentrations. All
concentration courses must be fulfilled by courses not required by an RBS-NB
major. Degree Navigator will not remove the double counted courses and it is
the student's responsibility to monitor this manually.