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136 Business Analytics Concentration
382 Entrepreneurship Concentration
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625 Leadership Skills Concentration
631 Sales Concentration
851 Real Estate Concentration
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New Brunswick Undergraduate Catalog 2024-2026 Rutgers Business School: Undergraduate-New Brunswick Degree Requirements RBS Concentrations  

RBS Concentrations

Students who are enrolled in a Rutgers Business School Undergraduate Program in New Brunswick major can complete a concentration in Business Analytics, Entrepreneurship, Finance, Global Business, Leadership Skills, Management Information Systems, Real Estate, or Professional Selling


You may declare a concentration if you have successfully completed all 6 pre-business eligibility requirements courses and have declared your major by the end of the spring semester of your sophomore year. You may only declare one concentration. Freshmen and rising sophomores are not eligible to declare a concentration.

If you have a Business Analytics and Information Technology major you may not declare a Business Analytics or Management Information Systems concentration. If you have a Finance major you may not declare a Finance concentration. If you have a Leadership and Management major you may not declare an Entrepreneurship, Global Business, or Leadership Skills concentration. If you have a Marketing major you are permitted to do the Professional Selling Concentration.

In order to declare a Finance concentration students must earn a grade of B or better in 33:390:300 Financial Management.

634 Professional Selling
Students who complete this concentration will demonstrate the following:
1.      Understanding of the professional sales role and how it fits into the overall marketing strategy.
2.     Knowledge of the steps in building a cohesive sales strategy.
3.     A deeper understanding of how to build relationships with the customer. 
4.     Strategy for creating and delivering compelling sales presentations.
5.     Best practices as it relates to solving problems and overcoming objections.
6.     Techniques for improving time management skills.
7.     Understanding Sales EQ and how to strengthen it.

Concentration Requirements (9 credits total)

Required Courses (6 credits)
Students are required to take the following two courses:

Sales Management 33:630:401 (3)
Introduction to Professional Selling 33:630:485 (3)

Elective Courses (3 credits)
Students can choose one of the following courses as an elective:
Business to Business Marketing 33:630:370 (3)
Retail Marketing 33:630:368 (3)
Negotiations 33:620:350 (3)
New Product Planning 33:630:369( 3)

You cannot 'double count' or overlap any courses between RBS-NB majors and RBS-NB concentrations. All concentration courses must be fulfilled by courses not required by an RBS-NB major. Degree Navigator will not remove the double counted courses and it is the student's responsibility to monitor this manually.

 
For additional information, contact RU-info at 848-445-info (4636) .
Comments and corrections to: Campus Information Services .

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