Marketing provides
students with a solid foundation in marketing principles and techniques.
Marketing equips students with the quantitative and qualitative skills
necessary to investigate and analyze customer behavior, competitors, and
external groups who may be affected by the marketing process.
Major Prerequisite Requirements (33-34 credits)
General Education Requirements (18 credits)
Business Core Requirements (30 credits)
Major Requirements (18 credits)
52:630:374 Consumer Behavior
52:630:385 Marketing Research
52:630:403 Strategic Marketing
52:630:300+ Marketing elective or concentration 1
52:630:300+ Marketing elective or concentration 2
52:630:300+ Marketing elective or concentration 3
Required Electives (20-21 credits)
52:___:300+ Business Elective or concentration 4
52:___:300+ Business Elective
__:___:___ Free Elective 1
__:___:___ Free Elective 2
__:___:___ Free Elective 3
__:___:___ Free Elective 4
__:___:___ Free Elective 5
For further details including requirements of Marketing, Business, and Free Electives see website: https://business.camden.rutgers.edu/undergraduate/bachelor-of-science-programs/curriculum-worksheets/ or contact RSBC Academic Advising at: acadsvcs@camden.rutgers.edu