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Graduate Courses

Camden Newark New Brunswick/Piscataway
  Graduate School-New Brunswick 2017 Programs, Faculty, and Courses Global Sports Business 475 Graduate Courses  
Graduate School-New Brunswick
16:475:511 (F) Sports Administration (3) Prepares students in the analysis of administration, governance, decisions, and challenges facing sport administrators and business leaders. Attention is given to the regulation of professional and amateur athletics, and the organizational structure of sports leagues and associations.
16:475:512 (F) Sports Leadership (3) This course focuses on the importance of leadership in the sports industry. Students explore the qualities of a leader through group exercises, written assignments, and self-evaluation while frequent guest speakers provide real-world insight.
16:475:513 (F) Finance and Strategic Planning in Sports (3) The financial perspective of a sports organization: economics, overall operations, employee relations, stadium financing, event management, facility management, fan support, acquisition, and government relations.
16:475:514 (F) Sports Media and Pop Culture (3) This course will critically examine the changing relationships between sports and the many tentacles of the sports media to help students understand its importance in the industry.
16:475:521 (S) Employment Relations in Sports (3) This course will provide an in-depth study of labor and employment relations related to teams, leagues, staff, and athletes in amateur, college, and professional sports.
16:475:522 (S) Sales and Revenue Generation in Sports Management (3) Examines the elements of an effective sales force as a key component of an organization's total marketing effort. Extends students' understanding of marketing's reach, potential, and impact in achieving its overarching goals.
16:475:523 (S) Organizational Strategy in Sports (3) The fundamental components of business strategy examining theories applied in executive decision making. Organizational strategy, concepts, and cases drawn from corporate examples. Strategic management as practiced in the sports industry.
16:475:524 Sports Marketing: Advanced and Entrepreneurial Planning (3) Concepts and methods essential to identifying and analyzing marketing threats and opportunities; developing and evaluating marketing strategies. Special attention is given to market structure analysis, segmentation, positioning, and global market extension.
16:475:531 (F) Issues in Sports Business: Cultural Change and Conflict Resolution (3) This course applies conceptual knowledge to contemporary sports issues, providing behavioral skills training with an in-depth examination of cross-cultural differences, change, and conflict resolution techniques emphasizing ethical leadership approaches.
16:475:532 (F) Facilities and Event Management in Sports (3) Explores the myriad of challenges surrounding event and facility planning. Provides an in-depth examination of essential techniques to deliver memorable events while coordinating safety, spectator, and facility systems.
16:475:533 (F) Sports Law (3) This course offers an examination of key legal concepts inherent to the sports industry with emphasis on antitrust, contract law, agency, torts and liability, etc., and their application.
16:475:534 (F) Value Creation in Sports through Branding and Sponsorship (3) Covers theory, methodology, and application surrounding how sports brands and properties leverage marketing communications, branding, and sponsorship to generate value and revenue for their businesses.
16:475:544 (S) Colloquium (3) This course introduces personal, interpersonal, and team-based competencies required in leadership roles including: self-awareness, managing stress, creative problem solving, communicating effectively, gaining power, influencing others, managing conflict, and delegation.
16:465:545 (S) Executive Training (3) In the final semester, students participate in an executive training program where they will get hands-on experience in the field of their choice.
For additional information, contact RU-info at 732-932-info (4636) or
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