50:192:101
Introduction to Communication (3)
An introduction to the
basic principles and phenomena of communication, including interpersonal, intercultural,
small group, and organizational communication as well as mass media and social
media. Also provides an overview of major theories of communication as a basis
for further study.
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50:192:210
Advertising Communication (3)
This
course will introduce students to the fundamentals involved in the advertising
profession, with particular attention to the communication methods used to
achieve success in this field. Using a hands-on approach, students will focus
on key steps in the creative process: from understanding a product's value, to
devising messages that appeal to targeted audiences, to communicating through
words and visuals. We'll look at successful ad campaigns and strategies now
being employed in the digital era. Tapping into current workplace practices,
students will emulate the tasks of advertising professionals, creating ad copy,
formulating marketing strategies, and developing full-blown advertising
campaigns.
Prerequisite: 50:989:101.
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50:192:211
Introduction to Mass Communication (3)
A survey course examining the history and modern developments of
newspapers, magazines, books, radio, television, movies, music, the
internet, advertising, and public relations.
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50:192:229/230
Special Topics in Communication (3/3)
Pilots
new courses in communication to gauge student interest.
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50:192:232
Computational Thinking (3)
How do we use computation to solve problems? What kinds of problems are solvable with computation, and what kinds aren't? This course offers students both practical and theoretical experience with computer programming. No previous programming experience is required.
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50:192:281
Public Speaking (3)
This
course is an introduction to public speaking through an overview of
theories of rhetoric and the art of oratory, and by practice in composing and
delivering speeches in a range of genres, including informative and persuasive.
In addition, it orients students to the multiple forms in which
public speech circulates today, including face-to-face and digital environments.
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50:192:307
Public Relations (3)
An introduction to the field of public relations (PR), which will lay a groundwork toward developing the skills required to become a PR professional.
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50:192:308
Terrorism and the Media (3)
This course explores global news channels with a particular
focus on the coverage of terrorism. It examines information gathering and
dissemination about terrorism under different political, social, and cultural
systems, with a focus on the role of the United States in regards to terrorism,
and how this role compares to and influences countries around the
world. This course will provide students with knowledge of current
affairs regarding terrorism globally and allow them to analyze media messages
in a critical way.
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50:192:329/330
Special Topics in Communication (3/3)
Pilots new courses in communication to gauge student interest.
Prerequisite: 50:989:102.
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50:192:340
Independent Study in Communication (3)
An opportunity for advanced students to work individually
with an instructor on a self-determined course of study. The project culminates
in a substantial paper.
Prerequisite: 50:989:102.
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50:192:440
Independent Study in Communication (3)
An opportunity for advanced students to work individually
with an instructor on a self-determined course of study. The project culminates
in a substantial paper.
Prerequisite: 50:989:102.
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