Rutgers
Business
School's (RBS) master of business administration with a concentration in marketing provides the skills needed to prepare students for executive careers across a spectrum of industry sectors. RBS not only provides a solid foundation in marketing strategy, research, and consumer behavior, it also offers innovative courses like customer relationship marketing, database marketing, and marketing financial services, courses developed to put the student at the forefront of a rapidly changing industry.
The Rutgers marketing M.B.A. is offered at two campuses: Newark and New Brunswick. In addition to the full-time or part-time core M.B.A. curriculum requirement, candidates seeking a marketing concentration must complete a combination of courses as electives.