Rutgers
Business
School's (RBS) master of business administration with a concentration in marketing provides the skills needed to prepare students for executive careers across a spectrum of industry sectors. RBS not only provides a solid foundation in marketing strategy, research, and consumer behavior, it also offers innovative courses like customer relationship marketing, database marketing, and marketing financial services; courses developed to put the student at the forefront of a rapidly changing industry.
The Rutgers marketing M.B.A. is offered at two campuses: Newark and New Brunswick. In addition to the full-time or part-time core M.B.A. curriculum requirement, candidates seeking a marketing concentration must complete a combination of courses as electives.
